How You Get Paid for Your Work By BindleSnitch
During the development of this website, we have thought long and hard about how to fairly compensate contributors. We have finally decided that the fairest and most efficient method for compensating authors is on the basis of the number of views each author’s articles receive.
Under this compensation model, contributors will receive compensation based on the number of views their articles earn each month, regardless of how old the articles are. The total number of unique views will be multiplied by the “per view” rate that will be determined by dividing the total net profit for each month by the total number of views earned by the website. (A unique view system only counts the first view from each IP address.)
We believe that the total number of unique views reflects the quality of the author’s writing but it also reflects upon the author’s social media presence and the diligence with which authors use social media to promote their work.
The more visits you rack up, the more money the site is going to make and the more money the site makes, the more money you will make as a contributor.
Generating those visits requires that you do several things on a regular basis: sending out email blasts to your personal mailing list with links to you most recent stories, posting links to your articles on social media, responding to comments made on your articles, as well as commenting on articles published by other BindleSnitch members and posting links to their articles on your social media.
If that’s sounds like a lot, that’s because it is, but this is the secret sauce that will enable us to circumvent the stranglehold that the search engines have on content publishers while using social media against itself to diffuse the concentration of attention that websites like Facebook are literally capitalizing upon. They are selling your eyeballs to advertisers without giving you a piece of the action. If that doesn’t make you angry, it should.
How the BindleSnitch Design Helps You to Generate Traffic
The BindleSnitch website was specifically designed to maximize the engagement of visitors who are attracted to the website from social media links. Whenever someone follows a social media link to an author’s article, they are also shown a menu of eye-catching links to other articles in the same category. Therefore, every time visitors view any author’s post, we have an opportunity to introduce them to other articles in which they may be interested.
Other Traffic Generating Design Features Include:
- A home page with room to highlight summaries of the 30 most recently published articles regardless of category and a column listing the headlines of the 60 most recently published articles, with five articles being displayed in each of the 12 content categories.
- A “one-click switch” from the most recently published articles view of the home page to the most popular articles view of the home page, based on the number of comments submitted to each article, which shows visitors summaries of the 30 most popular articles, regardless of category, and the five most popular articles in each of the 12 content categories.
- Another one-click switch takes the reader to our Editor’s Picks page, where we highlight the articles that we believe deserve a second or third glance from our readers.
- With one click on the main menu from any page or post, visitors can visit any of the 12 Category pages, where they can see the 20 most recently published articles in that category listed, along with a chronological listing of ALL of the articles in that category.
- With one additional click, visitors can switch from the most recent view of the category page to the most popular view for that category.
- Each individual article also includes a list of the author’s most recent articles to encourage readers visit older articles, allowing your investment in time and energy to produce more views and therefore more revenues for you.
- Each contributor also gets an individual profile page, on which all of the contributors articles are listed in chronological order so that their readers can review the contributor’s previous articles
- Each article ends with a hyperlink to the BindleSnitch home page to encourage visitors to visit the home page, which they might never have seen if they came to the website through a link to a specific article.
Why can’t I do this on my own? Why do I need BindleSnitch at all?
Of course you can build your own website. You probably have one already but it isn’t probably isn’t working for you or you wouldn’t be reading this article.
The problem isn’t building a website. The problem is driving traffic to your website.
In order to build an audience, you need some serious synergy. You need a team of people working the social media on your behalf. That’s how the social media “thought leaders” became social media thought leaders. They have marketing teams that are dedicated to promoting their brands.
Since you probably can’t afford your own marketing team (or you wouldn’t be reading this article,) we are inviting you to join a collective marketing effort designed to promote the members of the group. That’s what synergy means: working together to achieve a common goal.
By yourself, you would only have a very limited number of topics on which you can write convincingly. The average is around five. Working together with a group of people, you would have a much broader spectrum of topics to entice readers to your work because your work is embedded in the same website with other people committed to the same goal of working together for their mutual benefit. That’s what synergy is all about.
The Previous Compensation Model and Why We Aren’t Going to Use That One
Here and there on the BindleSnitch website, you may see references to a previous compensation model, so we would like to explain why we decided not to use that model.
The previous compensation model was based on word count. In that model, we would add up the total number of words submitted by the author in any given month and multiply the total number of words by the word rate established by dividing the total net profit by the total number of words published across the website during that month.
This seemed like a good idea at the time, the fairest and easiest way to compute the compensation but, after we thought about it some more, we realized that it might be easier, but it wasn’t going to be fair.
When we originally came up with that previous compensation plan, we were expecting to review and approve each and every article before it was posted on the website…until we realized that we couldn’t possibly publish enough articles using that method to generate sufficient revenue to support the website and pay our contributors well enough to encourage them to continue working with us. There just weren’t enough hours in the month for the editors to clear that much copy without hiring so many editors that we couldn’t afford to pay the contributors.
That’s when we decide to allow members to post stories directly to BindleSnitch (just like Facebook) without reviewing the content of the articles because, in order for our model to work, we have to generate a large volume of articles on a wide range of subjects.
Since we were no longer previewing the articles, we were giving up quality control to generate volume, and that didn’t sit very well with us. We don’t want to be censors, but we don’t want to publish crap either.
This created a problem for us. Once an author’s articles have been published, we are obligated to pay that author according to whichever payment scheme we decided to use, regardless of whether the articles were any good.
Under the now-discarded word rate model, we would have been opening the door to a number of abusive practices.
Unscrupulous contributors could write very long articles simply by copying and pasting paragraphs from here and there, or using a spinner program to rewrite existing articles, creating very long articles with thousands of words that would entitle them receive significant compensation while giving us only garbage in return for that compensation.
Under the word rate model, we would not be able to determine whether the contributor in question was actually posting links to their articles on social media. Without the social media links, our model would not work.
Most importantly, in terms of traffic generation, more, shorter articles are far better than fewer longer articles, but it would be much easier for deadbeat contributors to build a few really long articles and earn as much or more as someone who was contributing more but shorter articles, posting items to social media and being a team player who follows the rules instead of making up their own.
So, if you see any references to the word-rate compensation plan, please let us know where they are so we can remove them. That’s part of the team player thing, right?
The Details of the Compensation Plan
BindleSnitch will publish the per-view rate on the tenth day of the following month as part of a public monthly report to the membership. The report will include a summary of income and expenses, and the calculations we used to determine the per view rate. These financial reports will be available to all registered members. Annual audits will also be posted.
Contributors will be paid on this rate for the total number of views earned by their published articles. (Each author will be able to see the number of views received by viewing the post summary for that author’s account. PLEASE NOTE: the page views listed for each article are cumulative, going back to the day the article was originally posted but that isn’t the number we will be paying on. We will only be paying for the number of page views earned during the previous month! You can determine this number by keeping a month by month tabulation of the page views on your own articles.
Payments will be disbursed on the tenth day of the following month. All disbursements will be made by paper check only.
As a BindleSnitch contributor, you are an independent contractor, not an employee. In order to receive payment, you must submit Form W9 from the IRS. All disbursements will be reported quarterly to the Internal Revenue Service and your income will be reported on Form 1099 at the end of the year. As an independent contractor, you are responsible for your own tax payments. Consult a competent tax advisor to make sure you are in compliance with the IRS code.